It would be great to contact the Reuters news contact for any event info, or even just to intro him to the Gimme Liberty Bar some Saturday night during FTL, so he can experience and write about a "mixed-reality hangout"...

http://today.reuters.com/news/articleinvesting.aspx?view=CN&storyID=2006-10-16T174527Z_01_N15302369_RTRIDST_0_MEDIA-SECONDLIFE-REUTERS-CORRECTED.XML&rpc=66&type=qcna

Adam Reuters is his SL name.